What is a Discreet Marketing Programme?
The Discreet Marketing programme is simply a program designed to minimise the intrusive aspects of selling a property. Most vendors (sellers) do not want neighbours and other "stickybeaks" (people other than prospective buyers), inspecting the home or other people 'knowing their business'.
Because of Davey's strong market presence and because genuine buyers respond to effective advertising, the programme is flexible, but usually features;
NO FOR SALE SIGN
NO HOME OPENS
NO INTERNET LISTING
NO ADVERTISED ADDRESS
With over 40 sales staff in our regional network, seven strong offices with busy window displays and a large database of clients built over 40 years, there is no need for a for sale sign and no need to have your home open for inspection to be trampled through by people who are not genuine prospects.
Our research shows that genuine buyers normally work with several agents. This means that in the northern suburbs, there is a strong chance that at least one of our 40 sales consultants will have a qualified buyer for your home.
You do not have the dreamers or time wasters poking about your home; our staff will only introduce qualified buyers.
Does it cost more?
The answer is "NO". There is no cost involved for selecting the "Discreet Marketing Programme" and in some situations the cost to you will be less!
Which homes are better suited to the system?
Any home can be introduced to the programme - your property included.
Your property does not have to be any particular price or style - there are benefits to all vendors - large expensive homes, small homes, villas, strata homes, or any other home or property. It is especially attractive to busy people, retirees or elderly people. There are also benefits for families with young children, because the Discreet Programme is less intrusive and your privacy is maintained.
How does the buyer know the price of my property?
We recommend that no asking price is set - i.e. a "Discreet Programme without a price". Qualified buyers "build" the price if they have an interest in the property. Believe it or not, our experience is that buyers for the property of interest have little trouble building the price to the vendor's expectations.
Imagine selling your home for a great price but with minimum hassle!
Is it necessary to sign up for a long time?
This is the beauty of this programme - it can be implemented for a short or long period. After just 7 days, you can withdraw from the programme by giving 48 hours' notice without any penalty. Indeed your property loses nothing from early withdrawal from the market because there is no for sale sign and the property does not become marked from a series of home opens.